Directories and sub-directories are simple organized lists that group different types of information in a structured layout.
This is the core of ASBN.
At the last count, there are over 44 Billion pages (yes, that's BILLION) on the internet. It's no wonder we have to use search engine programs to help us find things. The common problems to unsuccessful search results may be the low level skill of the user, the popularity of the page or, just maybe, that page was never optimized for use by search engines and the world's general population.
Being the commercial side of our industry, we need our own system tailored specifically for the Automotive Service Industry and simple directories are the answer. They provide permanent alphabetical indexes to our world, are easily accessed and are not governed by popularity or optimization.
The simplest, and largest directory is the Link Library where every website out there, related to our industry, has been reviewed and categorized by brand name, company name and/or subject matter.
If it's out there and important, it needs to be easily available to all of us. This means it needs to be fed constantly to be as complete as possible and since ASBN belongs to all of us, we're asking all members to help feed it by sending us your web 'nuggets' we can add to the directory.
Another directory that's worth noting is the Supplier Pages.
This is an expanded directory to house all our suppliers, potential suppliers and vendors whose focus is on the commercial side of our industry.
"Who is the factory representative for this product?" "Where can I find a supplier for this product or service?" They certainly can't be found in the local telephone directory or the local newspaper because they don't deal with the retail consumer. It's not like they don't want to be found, because they really need to, the same as you need your customers. It's just that there isn't a practical way they can advertise or promote themselves without physically visiting your business.....until now.
Yes, having access to the right suppliers, at the time you need them is critical in keeping your business moving. But, what is equally important is that many of our suppliers offer additional valuable resources beyond the supply of products or services. Product and sales training, tips and product support; these are just some of the resources we need and they offer.
ASBN recognizes that they are an integral part of our industry's growth and the best way to start improving this relationship is with the Supplier Pages.